Vertical videos are key

It sounds simple, but you’d be surprised how often this rule gets overlooked: always shoot your videos vertically. Since most people hold their phones upright, horizontal videos often appear small, cropped, or awkward on mobile screens. To ensure a seamless viewing experience, keep your camera consistently in the vertical orientation from start to finish, don’t switch angles mid-shoot. Following this straightforward approach makes your content more mobile-friendly and visually appealing, helping it capture and hold your audience’s attention. Vertical videos just naturally fit the way people consume content today.